Peak Sales Results

IN THE HOSPITAL Grind... Hustle... 24/7... These were the entrepreneurial phrases flowing through my head as I lay in a hospital bed

Recently on the blog and in my private and group coaching I've talked a lot about content creation and branding. Why? Because in the 21st Century the sales process begins when people first become aware of you with whatever content you or or your company are creating. It's called "top of funnel" content because it's how people come into the top of your sales funnel. Basic stuff. Recently I was interviewed for the Neon Noise podcast, and while the focus on the discussion was pr

Ever heard of the gold rush of '49? Of course you have. It's where the NFL team the San Francisco 49'ers get their name! Have you heard amazing stories of who got rich during the gold rush though? Maybe you have. Maybe you haven't. So let me tell you one. Once upon a time there was a guy name Sam Brannan. Sam Brannan was a merchant in San Francisco who lived during the California Gold Rush days. It was an exciting time and everyone in the city was going absolutely bonkers ove

When Shaquille O'neal was drafted into the NBA, he spent the first million that he earned within 30 minutes. O'neal then received a phone call from his banker, who scolded him, and told him that he would end up joining the list of former athletes who ended up broke if the current trend continued. O'neal decided to sharpen up his education on business and finance. He returned to college, completing his Bachelor's degree, followed by his M.B.A, and lastly, his Ed.D. That's righ

If you are in sales then the odds are people need (or would at least like) what you're offering. the problem in closing sales comes in your message and marketing though. Yes I need shoes. But if Sperry advertised their brand as "We keep glass out of your feet" then I might not be able to get my mind off of painful steps when I think of their shoes. Messaging. Branding. Your message. These are the things that keep people from working with you. Have you ever had a potential cli

The silence was almost deafening. I could here him over the phone shifting in his chair. He grunted. He let out an audible, low sounding gr