Somewhere in my attic there is a box or two of DVD's. It's not a hidden porn stash. It's a box of internet marketing training programs and conferences. Yanik Silver. Jeff Walker. Andy Jenkins. These are not names most people know. There are dozens of DVD's, CD's, and three ring binders in that box (or two or three boxes, maybe even four boxes...) that were the foundation of my entrepreneurial journey. When I first got started in sales as a career in 2003 I knew that I didn't
Recently on the blog and in my private and group coaching I've talked a lot about content creation and branding. Why? Because in the 21st Century the sales process begins when people first become aware of you with whatever content you or or your company are creating. It's called "top of funnel" content because it's how people come into the top of your sales funnel. Basic stuff. Recently I was interviewed for the Neon Noise podcast, and while the focus on the discussion was pr
We've all seen things go viral, get big, or break records. This past weekend we saw a new record broken with the movie "It" making a killing at the box office. The new adaptation of Stephen King's classic novel brought in an estimated $123.1 million for Warner Bros. and New Line Cinema at the North American box office this weekend, its first in theaters. That is the largest opening for a film debuting in September, nearly $75 million more than the previous record. According t
Stories sell. You should be using them in your sales process. They also teach lessons very well. Let me tell you one. Samuel Morse was a struggling portrait artist in 1832 when, by chance, he overheard a conversation about an experiment in electromagnetism. Intrigued by the concept, he adapted it to send messages over a wire using electricity. For the next five years, he worked to perfect his invention until, in 1837, he applied for a patent for his Electromagentic Telegraph
Last week I got back from a two week business and pleasure excursion. I spent nearly two weeks in Hawaii island hopping around, taking 4 days to work in the middle, and seeing the island life. I flew in helicopters over volcanoes. I swam in the ocean. I visited ancient sacred sites. But the coolest thing I did in all of my time in the Pacific was sales training for digital marketing agency owners. Seriously. I truly love what I do! The four day intensive I taught at was prett
Ever heard of the gold rush of '49? Of course you have. It's where the NFL team the San Francisco 49'ers get their name! Have you heard amazing stories of who got rich during the gold rush though? Maybe you have. Maybe you haven't. So let me tell you one. Once upon a time there was a guy name Sam Brannan. Sam Brannan was a merchant in San Francisco who lived during the California Gold Rush days. It was an exciting time and everyone in the city was going absolutely bonkers ove